Everyone is Our Customer
January 4, 2008 · by Tammy Adler
I learned a valuable lesson while at Wisconsin Power and Light (now Alliant Energy) when I was taught Everyone is Our Customer. This lifelong philosophy is one we brought forward and built QWANtify upon.
What does this phrase mean? Here are a couple of examples of the philosophy in practice:
* I call the Help Desk because my laptop isn’t working. I’m their customer and they’re mine as well. This is demonstrated in our mutual respect.
* If a customer asks me a question that is out of my line of expertise and I refer them to someone else, I follow-up with the customer to ensure their question was adequately answered. If it wasn’t, I personally find the answer for them.
Why is it so important to ensure Everyone is Our Customer? It shows the customer we are genuinely interested in their well-being and prosperity, that we’re in the partnership for the long-term, and we’re not cutting corners to make a quick dollar.
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